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Top: Controlled Press: Viacom


The following material was archived from for research, scholarship, and educational purposes in accordance with "fair use" provisions of the copyright law.


Viacom is a leading global media company, with preeminent positions in broadcast and cable television, radio, outdoor advertising, and online. With programming that appeals to audiences in every demographic category across virtually all media, the company is a leader in the creation, promotion, and distribution of entertainment, news, sports, music, and comedy. Viacom's well-known brands include CBS, MTV, Nickelodeon, Nick at Nite, VH1, BET, Paramount Pictures, Infinity Broadcasting, Viacom Outdoor, UPN, TV Land, Comedy Central, CMT: Country Music Television, Spike TV, Showtime, Blockbuster, and Simon & Schuster. More information about Viacom and its businesses is available at


CBS Television Network is the No. 1 most-watched network with more than 200 affiliated stations providing viewers with some of the nation's best entertainment, news and sports programming. Popular programs include CSI: Crime Scene Investigation, Everybody Loves Raymond, Survivor, the Late Show with David Letterman and 60 Minutes. Sports franchises include the NFL and the NCAA Basketball Championship. Daytime drama The Young and The Restless leads a daytime programming lineup that has been No. 1 for more than 15 years.

MTV Networks owns and operates many of the most popular basic cable television programming services. MTV: Music Television, the world's most widely distributed television network, reaches more than 394 million subscribers in 166 countries and territories. Nickelodeon serves more than 171 million subscribers worldwide via localized channels, branded blocks and individual programs. VH1 reaches more than 107 million subscribers around the world, and Comedy Central reaches more than 85 million subscribers in all 50 states and U.S. territories. Other services include Spike TV, 
CMT: Country Music Television, Nick at Nite, TV Land, MTV2, mtvU and The Digital Suite from MTV Networks. MTVN is also involved in a variety of entertainment businesses that extend its brands, including films, books, online and consumer products. 

BET is comprised of Black Entertainment Television, the largest national cable network serving African-Americans, reaching more than 78 million U.S. subscribers; BET on Jazz: The Jazz Channel, the country's only 24-hour network devoted to jazz music; BET Gospel and BET Hip Hop, newly launched digital networks; BET Books; BET Pictures, which produces made-for-TV movies and documentaries; and, the leading online destination for African-Americans.

Showtime Networks Inc. (SNI) owns the premium television networks Showtime, The Movie Channel and FLIX. SNI operates and manages the premium television network Sundance Channel, which is owned by SNI, Robert Redford and Universal Studios. SNI also markets and distributes sports and entertainment events for exhibition to subscribers on a pay-per-view basis.

The United Paramount Network (UPN) reaches more than 96 percent of U.S. television homes through its affiliated stations and broadcasts 13 hours of original, primetime programming each week. Popular programs include America's Next Top Model, Star Trek Enterprise, Girlfriends and Eve.

The Viacom Television Stations Group consists of 39 television stations, reaching 15 of the top 20 television markets in the United States. The division includes 16 owned-and-operated CBS stations, four CBS satellite stations, 18 UPN-affiliated stations and one independent station. The CBS Television Stations Division includes duopolies in eight major markets, including Boston, Dallas, Detroit, Los Angeles, Miami, Philadelphia, Pittsburgh and San Francisco. 


Paramount Television is one of the largest producers and distributors of television programming for network and cable primetime, daytime, first-run syndication and international cable platforms. The division presents more than 55,000 hours of its programming library to over 125 countries, in more than 30 languages, through its five production units: Paramount Television Production, Paramount Worldwide Television Distribution, Paramount International Television, Spelling Television and Viacom Productions. Some of Paramount's most notable series include Frasier, the Star Trek franchise, CBS's JAG and Navy NCIS, UPN's One On One, the Entertainment Tonight franchise, and television's No. 1-rated courtroom series Judge Judy.

CBS Enterprises is a global leader in distribution and its domestic syndication arm, 
King World Productions Inc., sells first-run programming such as Jeopardy!, Wheel of Fortune, The Oprah Winfrey Show and Dr. Phil. Outside the United States, CBS Broadcast International is one of the premier distributors of U.S. network series programming, while its subsidiary King World International Productions is a leader in format sales and local production worldwide.

CBS Entertainment develops and schedules the entertainment programming presented on the CBS Television Network. The group's 2003-2004 season includes such new hits as Cold Case, Navy NCIS, Two And A Half Men and Joan of Arcadia. CBS Productions, CBS Entertainment's in-house production company, develops and produces primetime programming, including comedy, drama series, television movies and specials. Programming produced by CBS is distributed internationally by CBS Enterprises. 


Infinity Broadcasting, which owns and operates 185 radio stations, is one of the largest operators of radio stations in the United States. Approximately 91 percent of its radio stations are located in the 50 largest U.S. radio markets. The geographically wide-ranging stations serve diverse target demographics through a broad range of programming formats, such as rock, oldies, news/talk, adult contemporary, sports/talk and country. Infinity also manages and holds an equity position in Westwood One, Inc.

Viacom Outdoor, Infinity's outdoor advertising division, has properties across Europe and is the largest outdoor entity in North America with operations in more than 90 markets, including all 50 of the largest metropolitan markets in the United States, 14 of the 15 largest markets in Canada and all of the 45 largest markets in Mexico. 


Paramount Pictures, one of the original major motion picture studios, has been a leading producer and distributor of feature films since 1912. Its more than 2,500-title library includes Oscar winners such as Braveheart, Forrest Gump, The Hours and Titanic (the highest-grossing motion picture of all time) as well as recent releases Mean Girls and School of Rock. Paramount Pictures also co-produces niche films with MTV Films and Nickelodeon Movies. 

Paramount Home Entertainment, a global leader in the distribution of filmed entertainment on videocassette and DVD, distributes theatrical releases from Paramount Pictures, Paramount Classics, Nickelodeon Movies and MTV Films as well as non-theatrical releases both in the United States and abroad. 

Famous Players, founded in 1920, is Canada's top-grossing, fastest-growing and longest-operating theatrical exhibitor. The Toronto-based company offers audiences the best possible theatrical film experience through its 83 locations with 798 screens throughout Canada, including theaters in its joint venture with IMAX and its partnership with Alliance Atlantis.

United International Pictures (UIP), in which Viacom has a 33 percent interest, handles general distribution of Paramount Pictures' films outside the United States and Canada.

United Cinemas International (UCI), a joint venture between Viacom and Universal, is one of the largest operators of multiplex theaters outside the United States and operates approximately 1,137 screens in 119 theaters in Argentina, Austria, Brazil, Germany, Ireland, Italy, Japan, Panama, Poland, Portugal, Spain, Taiwan and the United Kingdom. 

Viacom Consumer Products is a leader in the entertainment licensing arena, merchandising properties on behalf of Paramount Pictures, Paramount Television, Spelling Television and Viacom Productions as well as third parties.

Famous Music Publishing is one of the top 10 U.S. music publishers and one of the world's major suppliers of music to all mediums. Its diversified catalog of more than 125,000 copyrights spans seven decades and includes music from Oscar-winning motion pictures such as The Godfather and Titanic as well as such classic shows as The Brady Bunch and Cheers. 


Blockbuster is one of the world's leading providers of videos, DVDs and video games with more than 8,800 company-operated and franchised stores throughout the United States, its territories and 27 other countries. 

Simon & Schuster publishes more than 2,100 titles annually under 38 well-known trade, mass market, children's and new media imprints. The division published 102 New York Times Best Sellers in 2003, including 13 at No. 1. 


Paramount Parks is one of the premier theme park companies in the world and entertains approximately 13 million visitors annually at its five North American theme parks and interactive attraction Star Trek: The Experience at the Las Vegas Hilton.


Viacom Plus is the company's cross-platform sales and marketing arm. The group's mission is to create long-term marketing partnerships that build brands and drive revenue for both clients and the company.

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